Tim Fidgeon

Organisations’ social media must deliver a clear benefit to the audience. Other usability considerations include having: a strong audience-focus, appropriate timing and custom copywriting.

Organisations’ social media must deliver a clear benefit to the audience.Other usability considerations include having: a strong audience-focus, appropriate timing and custom copywriting.

Mobile usability testing uses many traditional testing skills. Some particular issues to consider include: field testing’s greater potential benefit, including each mobile device category within your testing and using a device-mounted camera to observe & record sessions.